FROM THE DESK OF THE PRESIDENT: RICHARD LICATA – Page 2
Our world is far from normal today. We will need to adjust our expectations because of the evolving COVID-19 situation and the impact it is having on our business. March was off to a fantastic start as we were ramping up nicely for the busy season. When COVID hit in mid-March, it shut down some of our biggest customers such as Northwestern and Rush. It is really quiet disappointing to have all this hard work go south when the world went into a panic over this crisis. No doubt our business will change and our numbers for the 2nd Quarter will be greatly impacted.
As the situation with the coronavirus quickly evolves, please know that we have taken proactive steps to protect our staff, customers, and the communities where we live and work. It isn’t necessary for me to reiterate all the things we are doing to keep our employees and customer safe, but I did want to make everyone aware that we are shifting to virtual surveys for our sales staff to estimate those customers that are not comfortable with having an outsider step into their home. No doubt this is going to create new challenges for us as the sales staff need to adapt to this new process while still being able to differentiate our services when they can’t see them in person. Not to mention the concern we would all have in the difficulty of estimating accurately when we are dependent on the customer to show us everything they are moving.
Despite all this inconvenience or changes we have to make to conduct our day to day business, please know that we are providing a vital service to the people we serve, especially to those, like the elderly, who are most vulnerable. People are depending on us. I am not alone in being grateful to all of you for the work you are doing. I know this because of the many emails and social media post we get from our customers thanking us.
This is a very difficult and uncertain time for everyone, but I am not losing sight of the importance of our work. We remain committed to help the community we service. I hope you and yours are staying healthy and I look forward to better times ahead.